The most successful businesses are using social media to gain an advantage over their competitors. But do they fully understand the risks?
In this webinar we will explore how internal audit professionals with insight can partner with the business to help ensure the pitfalls related to social media are identified and avoided.
We will discuss information on such areas as monitoring and listening to the social media conversation, protecting the organization’s brand on social media, developing effective and compliant social media policies, and decommissioning social media accounts.
We also give you advice for how to get started with your first audit of social media and some of the risks organizations face.
Mike Jacka, comes from a 30-year career in internal audit working on projects as far-ranging as oversight of Farmers Insurance Internal Audit’s Western Operations, developing fraud investigation procedures for a 100-person audit shop, and designing training programs for a global audit staff of more than 200. Currently he is Chief Creative Pilot for Flying Pig Audit, Consulting, and Training Solutions (FPACTS). He is an award-winning columnist and author who provides training and consulting services in diverse areas such as report writing, creativity, leadership, and critical thinking.
He is also the author of the book: Auditing Social Media.
Delivery Method: Self Study
CPE Hours: 1.0